Press Release

December 10, 2001

Contact: Brian Galonek, All Star Incentive Marketing, Inc. Telephone: (508) 347-7672, Fax: (508) 347-5404

For Immediate Release

Allison Wooten Named All Star's Premium Sales Manager.

Sturbridge, MA – All Star proudly announced the hiring of Ms. Allison Wooten as Premium Sales Manager today. Ms. Wooten's responsibilities will include overseeing the day-to-day operations of All Star's Premium Sales Division and managing the relationships between All Star and its major manufacturers. Brian Galonek, President of All Star, commented, "Allison's consummate professionalism and industry experience will serve All Star's Premium Division well."

Prior to joining All Star, Ms. Wooten was the Operations/Account Manager at Keystone Incentives. While at Keystone, her duties included managing manufacturer relationships, developing custom sales incentive and certificate programs, supervising internal staff, maintaining budget and monthly forecast reports, web development, and creating, designing, and circulating a monthly e-mail newsletter for clients. Galonek remarked, "Allison is extremely talented when it comes to using the full potential of the web. Her expertise will be invaluable to All Star and our clients." Ms. Wooten stated, "I am excited to join such a terrific organization and look forward to working with the dedicated All Star team."

All Star, headquartered in Sturbridge, MA, develops and implements national and regional salesforce and consumer incentive programs for such well-known companies as Duracell, Gillette, Foxwoods Resort & Casino, Nantucket Nectars, Honeywell and more.