Client

Transportation company that provides time-sensitive delivery, e-commerce and supply chain management services worldwide.

Objective

To promote loyalty and increase international shipments among corporate clients.

Challenge

Managing weekly, sometimes daily, Electronic Data Interchange (EDI) transfers to process points-for-merchandise orders.

Solution

We managed and fulfilled product orders for the company's "points-per-pound" corporate loyalty program wherein points, based on the total weight of international shipments, could be redeemed for valuable prizes.

Results

Of the 60,000 targeted customers, 40,000 participated, resulting in a 13% gain in market share for participating customers.