Client

Publicly held Pharmaceutical company that sells, markets, researches and develops branded generic products for the treatment and management of pain.

Objective

To motivate and reward the sales force and increase overall sales performance.

Challenge

Creating a unique, motivating, rewarding, and fun online, sales force incentive program.

Solution

We created a custom web-based program using our eChoice Points™ Platform. Over 200 field sales representatives are enrolled in the program. We are using a communication campaign to keep the sales force engaged throughout the life of the program.

Results

This program is new. Final results are pending but sales are tracking higher.